Area Vice President Asia
Build Fastly’s Next Growth Chapter in Asia
PLEASE TREAT AS STRICTLY CONFIDENTIAL
About Fastly
Fastly is on a mission to build a more trustworthy Internet
Fastly helps people stay better connected with the things they love. Its edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably — by processing, serving, and securing applications as close to end users as possible, at the edge of the Internet.
Built for the modern Internet, Fastly’s platform is programmable, developer-friendly, and designed to support agile software development. The company’s customers include many of the world’s most innovative brands — from Vimeo and Pinterest to The New York Times and GitHub.
What makes Fastly stand out?
Superior Detection
Our patented SmartParse technology identifies real threats with remarkable accuracy, reducing false positives and eliminating constant rule tuning.
Deployment Flexibility
Whether in the cloud, on-premise, in containers, or at the edge, Fastly's Next-Gen WAF adapts to your environment, not the other way around.
Developer-friendly Experience
With numerous integrations into DevOps and security toolchains, Fastly seamlessly fits into your existing workflows.
Why Fastly?
Impact that scales
Fastly may be a mid-sized company, but its technology underpins some of the world’s most-used digital platforms.
Global Culture, Local Ownership
With headquarters in San Francisco and a distributed workforce, Fastly empowers regional leaders to own their markets.
Inclusive by Design
A strong commitment to diversity, authenticity, and employee wellbeing underpins every part of the organisation.
Passion Driven
From engineers to executives, Fastly is united by curiosity, craft, and a shared purpose — building a faster, safer, and more trustworthy Internet.
Built by developers. Driven by values.
There’s so much more to Fastly than technology. At the heart of our work, we aim to improve human lives — and from the beginning, we’ve grown with a deliberate focus on transparency, integrity, and inclusion.
THE OPPORTUNITY
Area Vice President Asia
Fastly is seeking an experienced regional sales leader to accelerate its growth across Southeast Asia. As AVP Sales – Asia, you will own the regional P&L, lead a seasoned go-to-market team, and drive new business acquisition and customer expansion.
You’ll play a critical role in shaping Fastly’s APAC footprint — developing a unified GTM plan, deepening strategic partnerships, and building a culture of excellence across sales, channel, marketing, and technical functions.
This is a strategic, hands-on leadership role for someone who thrives at the intersection of enterprise sales, cloud technology, and high-performance teams.
Key Responsibilities
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Lead and scale Fastly’s sales organisation in Asia, ensuring alignment with regional and global GTM objectives.
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Develop and execute a data-driven business plan to acquire, grow, and retain enterprise customers.
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Partner cross-functionally with Channel, Sales Engineering, Marketing, and Customer Success to deliver a unified customer experience.
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Establish and maintain strong executive relationships with key customers and partners.
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Drive forecasting accuracy, pipeline discipline, and operational excellence across the sales cycle.
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Represent Fastly externally — at industry forums, media engagements, and strategic partner events — as a visible ambassador of the brand.
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Build and coach a high-performing sales team that reflects Fastly’s culture of trust, inclusion, and continuous learning.
Ideal Profile
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10+ years’ experience leading enterprise technology sales teams across Asia, with a focus on CDN, edge, or cloud security solutions.
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Proven success growing revenue for a US-headquartered technology company in APAC.
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Strong existing network within large enterprise and digital-native accounts across the region.
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Track record of delivering new business growth as both an individual contributor and sales leader.
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Deep understanding of regional channel ecosystems and partner-led GTM motions.
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Commercially rigorous — adept at complex deal structuring, pricing, and negotiation.
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Collaborative and empathetic leadership style; known for building trust internally and externally.
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Fluent in English; other regional languages a plus.
MEET YOUR HIRING MANAGER
Nicola Gerber
VP Sales, APJ
Nicola is a passionate and proven technology sales leader who believes in hiring people who genuinely understand their customers’ missions and focus on delivering the experiences that transformational technology makes possible.
She champions a culture where teams are encouraged to learn from one another, challenge assumptions, deliver meaningful outcomes, and share in collective success. Under her leadership, people are motivated by a clear sense of purpose — driving toward a shared goal, achieving success together, and enjoying the journey along the way.
YOUR TRUSTED PARTNER
Alice An
Navigating Career Success With Alice
As your dedicated search consultant, Alice is here to support you throughout every step of this process. With deep expertise in identifying and placing top leadership talent across APAC, her approach is rooted in understanding not just the role, but the unique culture, growth ambitions, and leadership dynamics of the organizations she works with.
She believes in building genuine connections with candidates, and providing insights that go beyond the job description to help you make informed decisions about your next leadership opportunity. Her goal is to ensure a smooth, transparent process where your aspirations align with the impact you’ll make in this role.
She looks forward to being your trusted partner as we explore this exciting opportunity together.
DISCLAIMER: This document has been created by TechFuture to reflect Recorded Future’s leadership opportunity. While we’ve made every effort to ensure accuracy, the content is for informational purposes only and may be subject to change. TechFuture is responsible for the content, and our role is to provide guidance and support throughout the interview process. If you spot any errors, please let us know - we appreciate your feedback.