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BUILD

How TechFuture Built the APAC Go-to-Market Team for a U.S. Fintech Company's Regional Expansion

TechFuture built the go-to-market hiring team for a U.S. fintech company entering APAC. That region grew to contribute 30-40% of the company's global revenue despite being its smallest by headcount.

CUSTOMER

U.S. Fintech Company

INDUSTRY

FinTech

REGION

US

Client

U.S.-based fintech company entering the APAC market


Challenge

Minimal brand awareness in APAC, product not yet adapted for the local market, difficulty attracting entrepreneurial talent willing to build from zero


Approach

Collaborative hiring across the full go-to-market function: Account Executive, Solutions Consultant, Marketing, Channel & Alliances, Account Management, Customer Success


Result

Sales team became global top performers; APAC contributed 30-40% of the company's global revenue despite being the smallest region by headcount

Their deep market knowledge, commitment to excellence, and personalized approach have made them a trusted partner.
Over the past six and a half years, our partnership with TechFuture Search has been instrumental in transforming our presence in the APAC region. We started with minimal brand recognition and faced the daunting challenge of building a high-performing team in a competitive market. TechFuture Search understood our unique needs and provided us with exceptional talent that has consistently driven our success. Their deep market knowledge, commitment to excellence, and personalized approach have made them a trusted partner. I highly value their ability to anticipate our needs and deliver results, which is why I look forward to continuing our collaboration in the future.

U.S. Fintech Company

Ready to Build Your Winning Team?

Struggling to find the right leader for your technological operations?

Is your company expanding into new markets and facing challenges in building the right team? Partner with us to attract top talent and drive success in your key regions. Contact us today to learn how we can help you build a high-performing team that delivers exceptional results.

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