
BUILD
How TechFuture Built the APAC Go-to-Market Team for a U.S. Fintech Company's Regional Expansion
TechFuture built the go-to-market hiring team for a U.S. fintech company entering APAC. That region grew to contribute 30-40% of the company's global revenue despite being its smallest by headcount.
CUSTOMER
U.S. Fintech Company
INDUSTRY
FinTech
REGION
US
Client
U.S.-based fintech company entering the APAC market
Challenge
Minimal brand awareness in APAC, product not yet adapted for the local market, difficulty attracting entrepreneurial talent willing to build from zero
Approach
Collaborative hiring across the full go-to-market function: Account Executive, Solutions Consultant, Marketing, Channel & Alliances, Account Management, Customer Success
Result
Sales team became global top performers; APAC contributed 30-40% of the company's global revenue despite being the smallest region by headcount
Their deep market knowledge, commitment to excellence, and personalized approach have made them a trusted partner.
U.S. Fintech Company
Ready to Build Your Winning Team?
Struggling to find the right leader for your technological operations?
Is your company expanding into new markets and facing challenges in building the right team? Partner with us to attract top talent and drive success in your key regions. Contact us today to learn how we can help you build a high-performing team that delivers exceptional results.
